Companies' Animal-Friendly Fashions and Cruelty-Free Cosmetics Make Them Top Contenders
For
Immediate Release:
November
30, 2012
Contact:
Sophia
Charchuk 202-483-7382
Los Angeles -- More and more Americans are demanding that their wardrobes be fur- and leather-free and that their personal-care products never be tested on animals, and U.S. cosmetics and clothing companies are rising to meet consumers' expectations. More than a dozen of these top cruelty-free companies have been named as finalists for the Libby Awards by peta2, PETA's youth division. Now in their seventh year, the 2012 Libby Awards ("Libby" for "liberation," as in animal liberation) include 22 categories.
Among these categories are Best Animal-Friendly Clothing Company, for which Forever 21's budget-friendly faux-leather jackets and wool-free sweaters snagged the company a nomination alongside SpiritHoods, with its wildly popular faux-fur, animal-inspired hats; Most Vegan-Friendly Shoe Store, with nominees including the all-vegan MooShoes and Alternative Outfitters; and Best Cruelty-Free Accessories, with bags, belts, and wallets appearing alongside POP Clip-In Faux Feathers, the animal-friendly, reusable, and long-lasting "feather" hair extensions.
Other categories include Best Cruelty-Free Hair Product, which features shampoos and styling creams from Pureology, LUSH, Sparklehearts, and It's a 10;Best Vegan Cosmetics Product, with finalists including e.l.f. Studio's varied and affordable 144-Piece Ultimate Eyeshadow Set; Best Vegan Bath and Body Product, where Sparklehearts' animal-inspired and peta2-supporting Dirt Free Hurt Free Gift Set makes an appearance; and, of course, Best Cruelty-Free Cosmetics Company, which pits e.l.f., Lime Crime, and Johnny Concert Glamour against Urban Decay's bright, color-rich, and always cruelty-free cosmetics.
"More and more young people are insisting that the music they listen to, the food they eat, and the clothes and makeup they wear reflect their strong feelings in favor of animal rights," says PETA Youth Marketing Manager Emily Rodriguez. "All our nominees are winners because they're meeting the demands of compassionate kids and helping animals at the same time."
Voting ends on December 17. Winners will be chosen by peta2 based on several factors, including vote count, and will be announced on December 19. See the full contest details here.
For more information and to cast your vote, please visit peta2.com or click here.