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PETA Billboard Urges Mississippians to Cut Cancer Risk With a Vegan Diet

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Help Animals and Your Colon: 'Eat Cauliflower, Not Cows,' PETA Advises

For Immediate Release:
July 11, 2011

Contact:
David Perle 202-483-7382 

Jackson, Miss. — According to a report released last week by the Centers for Disease Control and Prevention, Mississippi is the only state in the country that has not experienced a decline in colon cancer deaths in recent years. That's why PETA is negotiating with Jackson-area outdoor advertisers to display a billboard that shows a bedridden cancer patient and reads, "Eating Meat Promotes Cancer. Go Vegan." PETA's point? Studies show that cutting out dairy and meat can help protect against several leading killer diseases, including colon cancer, so meat consumption can be as deadly to consumers as it is to the animals who end up on the slaughter line.

"An ounce of prevention (switching to a healthy, humane vegan diet) is worth a pound of cure (surgery, radiation, and chemotherapy)," says PETA Executive Vice President Tracy Reiman. "If Mississippians would like to lower the number of colon-cancer deaths in the state, going vegan is the ticket."

According to the American Dietetic Association, compared to meat-eaters, vegetarians are less prone to diabetes, obesity, and cancer. Meat, eggs, and dairy products contain no fiber and are loaded with artery-clogging saturated fat and cholesterol.

Vegans don't just save their own lives—they save more than 100 animals a year from immeasurable suffering. In today's industrialized meat and dairy industries, chickens and turkeys have their throats cut while they're still conscious, piglets have their tails and testicles cut off without being given any painkillers, fish suffocate or are cut open while they're still alive on the decks of fishing boats, and many calves are taken away from their mothers within hours of birth.

For more information, please visit PETA.org.


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