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Yelle Stars in Wild New peta2 Ad

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Electropop Singer Says, 'Please Don't Wear Fur' in New Campaign

For Immediate Release:
September 1, 2011

Contact:
David Perle 202-483-7382 

Los Angeles -- Dressed in one of her trademark colorful stage ensembles, French electropop singer Yelle stars in a brand-new anti-fur ad for peta2, the world's largest youth animal rights organization. In the ad, Yelle gazes into the camera above the words, "Let your compassion run wild. Be comfortable in your own skin, and let animals keep theirs."

"Yelle is a vivid, living example of one of the many ways that you can creatively express yourself without using animal skins," says peta2 Division Manager Marta Holmberg. "As Yelle knows, there's nothing chic about an industry that electrocutes animals and skins them alive for their fur."

Yelle, also known as Julie Budet, is the lead singer and lyricist of her namesake group. The band's second album, Safari Disco Club, was released earlier this year. Yelle has toured worldwide, recently opening for Katy Perry on her U.K. tour, and has been featured in hit singles by Katy Perry, Chiddy Bang, and Nouvelle Vague, among others.

Each year, millions of foxes, minks, coyotes, rabbits, and even dogs and cats are bludgeoned to death, electrocuted, strangled with wire nooses, or skinned alive—all in the name of fashion. For every coat, cuff, collar, or piece of trim made from real fur, an animal suffered a miserable life and died painfully.

Yelle joins a long list of celebrities—including Mark Ronson, Kid Sister, Animal Collective, Peaches, Steve Aoki, and The Sounds—who have teamed up with peta2 to speak out against the fur industry.

For more information or to view the ad, please visit peta2.com or click here.


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