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Kim Kardashian Blasted by PETA on Beverly Boulevard Billboard

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Kim Kardashian Blasted by PETA on Beverly Boulevard Billboard

For Immediate Release:
November 17, 2011

Contact:
Wendy Wegner 202-483-7382 

Los Angeles -- Kim Kardashian is PETA's new poster girl—but it's not by choice. Kardashian is the target of a new PETA billboard to be erected in Los Angeles, which juxtaposes a photo of the fur-clad Kardashian next to a photo of baby foxes and reads, "Kim: These Babies Miss Their Mother. Is She on Your Back?" The billboard, which can preview here, will go up early next month at the corner of Beverly Boulevard and Sweetzer Avenue, just in time for the busy holiday shopping season.

"Kim knows that animals on fur farms are beaten, electrocuted, and often skinned alive. We've explained it to her, and she's watched a video exposé that was filmed inside fur farms," says PETA Senior Vice President Lisa Lange. "When Kim is ready to put an end to her relationship with fur, PETA will be happy to take her discards and donate them to the homeless."

PETA hopes that the prominent billboard will finally be enough to convince Kim—who was PETA's "Worst-Dressed Celebrity" last year—to divorce herself from fur and say "I do" to a more compassionate wardrobe. Hopefully, she will follow in the footsteps of her sister Khloe, whose dedication to not wearing fur is so strong that she starred in one of PETA's "I'd Rather Go Naked Than Wear Fur" campaign ads.

For more information, please visit PETA.org


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